Mazaru
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    Mazaru are empowering customers and customer-facing people at every touch-point

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    Mazaru use a mix of consumer insights, tone of voice understanding, service know-how and behavioural science principles, to help humans converse successfully with technology and each other.

    They’ve helped leading brands push up customer satisfaction scores, get more sales and cut down on frustrating, service contact.

     

    Book a discovery call

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    Mazaru's services include:

    • Discovery

      Getting under the hood to identify communication hot-spots and opportunities.

    • Insights

      Auditing and analysing your content and comms, to see how well they’re meeting customer needs.

    • Design

      Using consumer insights, service know-how and behavioural science to deliver results.

    • Content

      Creating relevant and confident content, that answers customer questions (before they ask them).

    Helping you to boost sales, increase satisfaction,
    reduce service contact

    Use the power of behavioural science, supercharged by AI, to increase sales, improve satisfaction and wisely reduce service contact.

    FAQs and knowledge content

    Mazaru work with you to streamline and make digital self-help work, by ensuring you’re delivering helpful, friendly, relevant content, knowledge, and knowledge articles.



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    Analyse content, identify hot spots, make fast improvements

    • Score for tone of voice, confidence, readability and more
    • Drive digital sales and self-service
    • Build rapport, trust and loyalty
    • Benchmark channels and comms
    • Make improvements… fast

     

    Digital content and communications

    Mazaru can work with your business to develop a content strategy, and create conversational copy, videos, and podcasts.

    Tone of voice and soft skills development

    Bringing values and brand to life in everyday service interactions. Mazaru help front-line service and complaints handling teams ‘write for service’, and find ways to have helpful, warm and friendly conversations using the things they already have – their ears and their voice.

    Mazaru insights: helping brands re-think how they talk to their customers

    This simple tool beats the drum for change; helping you improve digital, print and conversational touchpoints and comms.

    Mazaru analyse your content and communications, finding ways to improve FAQs, online accounts, webchats, SMS chats, chatbots, welcome packs, emails and white mail.

    Using AI, driven by consumer insight and behavioural science, they help you make positive changes to the way you communicate with your customers.

    Delivering outstanding results to well-known brands:

    CALLS DOWN

    10%

    TalkTalk

    CSAT UP

    10%

    Avios

    CSAT UP

    12%

    Nectar

    SALES LEADS UP

    30%

    Virgin Holidays

    CONTACT DOWN

    30%

    Dee Valley Water

    Mazaru can help with:

    Digital 

    • Self-help
    • Canned responses
    • Knowledge content
    • FAQs
    • Social Media

    Voice

    • Call deflection
    • IVR call-flows
    • Conversational dialogue
    • Queue & On hold
    • Change control

    Bots

    • Conversation design
    • Chatbots
    • Digital assistants
    • Persona design
    • Dialogue design

    Print

    • Tone of voice guidelines
    • Customer service letters
    • Auto-renewals
    • Emails
    • Bills

     

    and more

    Get in touch to book a free consultation call

    Book a Consultation Call

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    Useful Information

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    Bristol (HQ)

    Route 101 Ltd.
    The Conifers, Filton Rd
    Hambrook
    Bristol BS16 1QG

    +44 (0) 3330 110 400
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    All Rights Reserved / Route 101 Ltd. / Company Registration Number 08325675

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